FAQ
Questions agents ask about KAL
Short answers to the things estate agents ask us most. If yours isn't here, get in touch.
Frequently asked questions
What is KAL?
KAL is a CRM for South African estate agents, built on Shawn Mackrell's real estate coaching. It keeps your clients, diary, listings and deals in one place on your phone. Each day it tells you who to contact and gives you the words to use.
Who is KAL for?
KAL is for estate agents in South Africa, whether you're new or have been selling for years. Team leaders and principals can use it to give their agents one way of working, with each agent on their own account.
Do I need to download an app?
No. KAL runs in the browser of any phone, tablet or computer, so there's nothing to get from an app store. You can add it to your phone's home screen and open it like an app.
Can I bring my clients from PropCon or Excel?
Yes. You can import from PropCon or any Excel sheet, and most agents can do it in a few minutes. KAL has a template and a short guide if your sheet needs tidying first.
What is the fuel gauge?
Every client has a fuel gauge that shows how recently you've been in touch. It stays steady for 14 days after you make contact, then drops every 14 days. Diamond clients drop fastest and Bronze clients slowest, so your best clients get the most attention.
What are the My 12 touches?
My 12 is a plan for one touch a month with every client, so you have a reason to be in touch all year. You can write each one in your own words or start from an idea in KAL.
Does KAL send messages for me?
No. When you tap WhatsApp, Call or Email, your own phone does the sending, so clients hear from you and not from a system. KAL prepares the message and keeps track of who you've contacted.
Where do the scripts come from?
The scripts come from Shawn Mackrell Real Estate Coaching. They cover check-ins, birthdays, home anniversaries, likely sellers, objections, circle prospecting and referrals.
Does KAL work with Google Calendar?
Yes. When you book a viewing or meeting, KAL can open a Google Calendar invite with your client's email and the property details already filled in.
Is my client list private?
Yes. Your clients are private to your account, and we never sell or share them. The client information you put into KAL stays yours.
Does KAL follow POPIA?
Yes. KAL is built to follow the Protection of Personal Information Act, and you can record each client's consent on their card. You stay responsible for having a lawful reason to keep and contact the people in your list, and you shouldn't add ID numbers or other sensitive details. Our privacy policy explains how we protect information and where it is stored.
Can a whole team or agency use KAL?
Yes, with each agent on their own account and their own plan. There is no shared team dashboard today, and one agent can't see another agent's clients. If you'd like to bring in a team, talk to us first.
What happens to my clients if I leave?
They stay yours. We keep your data for 12 months so you can come back and carry on, then we delete it. You can ask us to delete it sooner.
Questions about paying are on the pricing page. Anything else, contact us.
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